How to Write a Blogger Blog Post: Complete Guide

How to Write a Blogger Blog Post: Complete Guide

How to Write a Blogger Blog Post: Complete Step-by-Step Guide

Learning how to write a Blogger blog post properly is not just about typing an article and clicking the Publish button. Blogger provides a complete post editor with tools for titles, text formatting, headings, links, images, videos, labels, publishing options, search descriptions, and advanced robots settings.

For a new Blogger user, these options can be confusing. What does each button do? Which settings actually matter? When should you use HTML view instead of Compose view? How should you format headings? Where should images and links be added? And which SEO settings should you leave alone?

This complete guide answers those questions step by step. It follows the Blogger post-creation process shown in the supplied screenshots, from opening New Post through the final post settings. The original guide includes screenshots for each major stage, and all nine screenshots are included below in their original sequence.

How to write a Blogger blog post with SEO settings, formatting, links, images, and publishing options
How to Write a Blogger Blog Post: Complete Step-by-Step Guide
Key Takeaways:
  • Always select the correct Blogger blog before creating a post.
  • Write a clear and relevant title before starting the article.
  • Understand the difference between Compose view and HTML view.
  • Use font sizes and text formats for readability, not keyword manipulation.
  • Use proper headings to organize long content.
  • Add useful internal and external links where they help readers.
  • Use relevant images and descriptive alt text.
  • Review labels, publishing options, permalink, location, search description, and robots settings before publishing.
  • Do not change advanced robots settings without understanding what they do.

Step 1: Open Blogger and Select the Correct Blog

The first step in creating a Blogger post is opening your Blogger dashboard. If you operate more than one blog from the same Google account, you must first select the blog where you actually want the article to appear.

  1. Open your Blogger dashboard.
  2. Open the Blogger menu on the left side.
  3. Look at the available blogs in your account.
  4. Select the blog where you want to publish the article.
  5. Click New Post.

This simple check can prevent a common mistake: publishing an article on the wrong website. If you manage separate blogs for different topics, always confirm the selected blog before writing.

Select the correct Blogger blog and click New Post to begin creating your article.
Real-World Example: If you have one blog about technology and another about education, selecting the wrong blog before clicking New Post can result in your article being published on the wrong website. A five-second check can prevent that problem.

Step 2: Add Your Blogger Post Title

After opening the new post editor, the next step is to enter your post title. The title should tell the reader exactly what the article is about.

A strong title is useful for both readers and search engines because it provides an immediate description of the page topic. Instead of forcing several keywords into the title, use one clear phrase that naturally explains the subject.

Blogger post editor showing the title field for creating an SEO friendly blog post
Enter the main title of your Blogger post in the title field.Blogger dashboard showing how to select a blog and create a new post

What Makes a Good Post Title?

  • It clearly explains the subject.
  • It matches the actual content.
  • It is easy to understand.
  • It avoids unnecessary keyword repetition.
  • It gives readers a reason to understand what the page offers.

Do not focus on an arbitrary character count as if it were a direct Google ranking rule. Search interfaces can display titles differently. The better approach is to make the title concise, descriptive, and useful.

Step 3: Understand Every Important Blogger Editor Tool

After entering the title, you reach the main Blogger post editor. This is where you write and format the article.

The supplied infographic shows the major editor controls, including the pencil option for switching views, undo and redo, font style, font size, text formatting, bold, italic, underline, text and background colors, links, images, videos, emojis, widgets, AI-powered enhancement, and alignment tools.

Complete Blogger post editor toolbar showing HTML Compose formatting links image video and alignment tools
The Blogger editor contains the main tools used to write, format, and enhance a blog post.

Step 4: Switch Between Compose View and HTML View

Blogger provides two useful editing modes: Compose view and HTML view.

Compose View

Compose view is the easier option for most beginners. You can type your article and visually apply formatting without manually writing HTML code.

HTML View

HTML view exposes the underlying markup of your article. It becomes useful when you need more control over HTML elements, links, images, formatting, or custom content.

Blogger HTML view and Compose view options for editing a blog post
Blogger lets you move between the visual Compose editor and HTML editing view.

If you are a beginner, write most of your article in Compose view. Move to HTML view when you have a specific reason to work with markup.

Real-World Example: A beginner writing a normal tutorial can comfortably use Compose view. A more advanced Blogger user might switch to HTML view to insert a custom HTML information box or inspect the markup of an image or link.

Step 5: Choose the Correct Font Size

The Blogger editor includes several font-size choices. The supplied screenshot demonstrates options ranging from smaller sizes through small, medium, large, and larger text.

Blogger font size menu showing smaller small medium large and larger text options
Blogger provides different font-size choices for adjusting the appearance of selected text.

Use font sizes to improve readability rather than trying to make every important phrase larger. Normal paragraphs should remain comfortable to read, while larger text can be used sparingly for emphasis.

Step 6: Use Text Formats and Headings Properly

Formatting is more than making an article look attractive. Good formatting gives the reader visual clues about the relationship between sections.

Blogger text format menu showing major heading heading subheading minor heading paragraph and normal text
Blogger provides heading and paragraph formatting options for structuring article content.

How to Use the Text Formats

  • Major Heading: Use for an important top-level section when appropriate.
  • Heading: Use for major sections of the article.
  • Subheading: Use for topics inside a larger section.
  • Minor Heading: Use for smaller supporting sections.
  • Paragraph: Use for normal explanatory content.
  • Normal Text: Use according to the formatting needs of your post.

The key principle is consistency. Do not select a heading merely because it looks attractive. Choose the level according to the structure of the information.

Step 7: Insert Links Into Your Blogger Post

Links allow you to connect your article to another useful page. They can help readers find related information and can make a website easier to navigate.

Blogger insert link tool showing how to add a hyperlink to blog post text
Use the Blogger link tool to connect selected text with another web page.
  1. Select the text you want to turn into a link.
  2. Click the link option in the Blogger toolbar.
  3. Enter the destination URL.
  4. Check the address carefully.
  5. Apply the link.

Use meaningful anchor text. For example, Blogger SEO settings guide tells readers what they are likely to find after clicking. This is generally more informative than generic wording such as “click here.”

Real-World Example: Suppose your blog contains one article explaining Blogger labels and another explaining search descriptions. Linking the relevant section of the first article to the second gives readers a direct path to additional information.

Step 8: Add an Image to Your Blogger Post

Images are especially valuable in a step-by-step tutorial because readers can compare their own screen with the screenshot shown in the instructions.

Blogger's image tool allows you to add visual material to your post. Place an image close to the section it explains instead of collecting every screenshot at the bottom of the article.

Blogger blog post editor showing how to upload and insert an image
The Blogger editor provides an image option for adding visual content to a blog post.

Image SEO Best Practices

  • Use an image that genuinely supports the surrounding content.
  • Write descriptive alt text.
  • Avoid stuffing keywords into image attributes.
  • Use appropriately sized images where possible.
  • Place screenshots near the instructions they illustrate.

For example, an alt text such as Blogger post editor image upload option describes the screenshot naturally. It is better than repeating a keyword several times without describing the image.

Step 9: Configure Blogger Post Settings Before Publishing

After writing and formatting the article, do not immediately publish it. Open the post settings and review the available options. The supplied final screenshot shows several important settings, including Labels, Published On, Links, Location, Search Description, and Custom Robots.txt.

Blogger post settings showing labels published on links location search description and custom robots options
Review the Blogger post settings before publishing the finished article.

Labels

Labels organize related posts into meaningful groups. For a technology article, examples might include Blogger Tips, SEO, or Blogging. Use relevant labels rather than adding every possible keyword.

Published On

This option controls the publishing date and timing. Review it carefully if you are scheduling an article or working with time-sensitive content.

Links

The links-related setting should be reviewed according to the options available in your Blogger editor. Links placed inside the article should always lead to the intended destination.

Location

Location can be useful when the article genuinely has a geographic context. For example, a local event or location-specific guide may benefit from geographic information. A general Blogger tutorial does not need a location added simply for SEO.

Search Description

The search description gives you an opportunity to summarize the page clearly. Write a short description that accurately represents the article and naturally explains why someone searching for the topic may find the page useful.

Custom Robots Options

Advanced robots settings deserve particular caution. Robots directives can affect how search-engine crawlers handle a page. They are not a magic SEO switch.

If you do not understand a particular robots directive, do not change it simply because someone recommends enabling every option. A technically incorrect robots configuration can create problems that are much harder to diagnose later.

Real-World Example: Imagine a blogger changes several advanced robots settings without knowing their purpose. The article may look perfect to a visitor, but the blogger could later discover unexpected crawling or indexing behavior. The safer approach is to understand each directive before changing it.

Why These Blogger Settings Matter for SEO

Every setting has a different purpose. None of them should be treated as a guaranteed ranking button.

Blogger Feature Main Purpose Best Practice
Title Explains the main topic Keep it clear and accurate
Headings Organize information Use a logical hierarchy
Links Connect useful resources Use relevant destinations
Images Explain or support content Use relevant images and descriptive alt text
Labels Organize posts Choose relevant categories
Search Description Summarize the page Write a natural, accurate summary
Robots Options Control crawler-related behavior Change only when you understand the setting

A Simple Blogger Publishing Checklist

  1. Select the correct Blogger blog.
  2. Click New Post.
  3. Write a clear title.
  4. Write the article in logical sections.
  5. Choose Compose or HTML view according to your editing needs.
  6. Use readable font sizes.
  7. Apply headings consistently.
  8. Add useful internal and external links.
  9. Insert relevant images.
  10. Check image alt text.
  11. Choose relevant labels.
  12. Check the publishing date.
  13. Review the permalink.
  14. Write the search description.
  15. Review advanced robots options carefully.
  16. Preview the post.
  17. Check the article on mobile.
  18. Proofread everything before publishing.

Frequently Asked Questions

How do I create a new post in Blogger?

Open the Blogger dashboard, select the blog where you want the article published, and click New Post. The post editor will then open.

What is the difference between Blogger Compose and HTML view?

Compose view provides visual editing for normal writing and formatting. HTML view allows you to work directly with the underlying HTML markup of the post.

Why are headings important in a Blogger post?

Headings divide a long article into understandable sections. They make content easier to scan and help communicate the structure of the information.

Should I add many Blogger labels for SEO?

No. Use labels that genuinely describe the subject of the post. Adding a large number of unrelated labels does not turn a weak article into a strong SEO page.

Should I change custom robots settings on every Blogger post?

No. Advanced robots settings should be changed only when there is a clear reason and you understand what the selected directives do. Incorrect settings can create crawling or indexing problems.

Final Thoughts

Creating a successful Blogger article starts with understanding the editor rather than rushing toward the Publish button. From selecting the correct blog and writing the title to formatting headings, inserting links and images, and reviewing post settings, each stage has a practical purpose.

The nine screenshots in this guide follow the same sequence as the original Blogger tutorial, so you can work through the process visually as well as through the written instructions. That combination is particularly useful for beginners because you can see the exact type of Blogger control being discussed before trying it yourself.

Most importantly, do not confuse SEO settings with a guarantee of Google rankings. A well-structured Blogger post still needs useful information, accurate answers, original value, good readability, relevant internal linking, appropriate images, and a positive experience for the person who visits the page. When those fundamentals are combined with careful Blogger settings, how to write a Blogger blog post becomes a clear, repeatable publishing process rather than a confusing collection of buttons.

Rizwan Ali - Blogger Hope Academy

Written by

Rizwan Ali - Blogger Hope Academy

Writes practical, step-by-step guides about Blogger, Blogger templates, SEO and Google webmaster tools at Blogger Hope Academy.

Blogger · SEO · Webmaster Tools

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